The government launched ‘’Embracing New Norms’’ campaign.


  • On 8 August, Prime Minister Tan Sri Muhyiddin Yassin announced the campaign of ‘’Embracing New Norms’’ to rise awareness and empower public to protect themselves, their families and community in fighting COVID-19 while cultivating the new norms.
  • A book published by the Health Ministry, entitled ‘’Pembudayaan Norma Baharu Komuniti’ (New Normal Culture for Community) has been launched to guide public to play a role in curbing the spread of COVID-19. The publication includes the guidance on the following aspects;
    • COVID-19 transmission prevention framework
    • Concept of new normal culture in community
    • Government strategies during Recovery Movement Control Order
    • Frontliner community
    • New normal strategy
    • Precautionary actions for different groups of people and places, such as family, educational institute, working environment, mosque, house of worship, care for at-risk groups, elderly care center
    • Responsibilities of social community